5 Best Keyword Research Tools: Free & Paid 

5 Best Keyword Research Tools: Free & Paid 

This is a list of the top 5 Best Keyword Research Tools: Free & Paid . These amazing tools helped you to generate organic traffic.

And in this guide, I’ll reveal the world’s best keyword tools…

…and help you choose the best keyword research tools for you. So let’s discuss about What is a Keyword Research Tool?

What is a Keyword Research Tool?

Keyword Research Tool is a software program that helps derive insights about a specific keyword from search engines. It helps SEO (Search Engine Optimization) professionals identify words or phrases people use to find information in the search engines. 

A keyword research tool helps you find topic ideas that people are searching for on search engines like Google, Bing, opera, etc. This helps you find content ideas that your customers are looking for Information like keyword volume, competition, CPC, top-ranking pages, etc., for a keyword.

Keyword research tools also help you see both seed keywords and long-tail keywords where your competitors are ranking on the top. You can then improve your content to target those keywords and steal their traffic. Though, most of these keyword research tools are paid and are expensive.

So which keyword research tool is right for you? I will share the 5 best keyword research tools for different goals, levels of experience, and budgets. For each one, I’ll provide is a handpicked list of Best Keyword Research Tools. Some of them are paid but have very generous free trial plans.

  • Who and what it’s best suited for.
  • Something that makes it different from the others in the list.

Let’s get into it.

5 Best Keyword Research Tools: Free & Paid 

5 best keyword research tools in 2023
5 best keyword research tools in 2023

Now, we will discuss abut 5 best keyword research tools which helps you in your entire blogging or content writing journey.

Best Free Keyword Research Tools for Analysis

  1. SEMrush                                   for advanced SEO professionals
  2. Ahrefs                            Research content and find link prospects easily.
  3. AnswerThePublic                       for free Market Research.
  4. KWFinder                                 for finding better keywords 
  5. Google Keyword Planner             for a free SEO keyword research

1 SEMrush -: best keyword research tool

Semrush -: best keyword research tools
Semrush -: best keyword research tools

Best for Light SEO work for beginner to intermediate experience levels.

SEMrush is a complete SEO tool suite to carry out keyword research and improve your SEO rankings. It helps you attract and grow your audience online faster. You can start your free trial from their site to get an in-depth and complete analysis of your website.

Using the Keyword Overview tool, you can type in a keyword and get a full picture of everything you need to know. This includes how many people search for the keyword (monthly search volume), whether it’s growing in popularity or becoming less popular (the Trend), and much more.

Standout Features:

  • It offers a wide range of keyword research tools.
  • You will get yearly keyword trends
  • Worldwide CPC distribution statistics
  • You can analyze any domain’s backlink profile
  • Uncover long-tail keywords and ad group ideas
  • You will have access to the complete keyword research toolkit.
  • Keyword difficulty analysis and organic traffic insights

You can get in-depth keyword data such as:

  • Keyword Search Volume
  • Get keyword trends
  • Keyword difficulty score
  • Search engine reports
  • Questions
  • Keyword Density
  • Search Intent
  • CPC
  • Related Match Keywords

Get Free Trial: SEMrush offers a 14-day FREE Trial + Paid Plan – Pro, Guru, Business, and Enterprise.

Note: – SEMrush is my favorite keyword research tool. Not cheap. But if you’re serious about SEO, it’s a must-have.

2 Ahrefs Keywords Explorer– best keyword research tools

Ahref -: best keyword research tools
Ahref -: best keyword research tools

Best for Advanced SEO, site analysis and click data.

Ahrefs is one of the best keyword research tools available for content creators today. You can discover thousands of great keyword ideas, analyze their ranking difficulty and calculate their traffic potential. Ahrefs Keywords Explorer runs on the world’s largest third-party database of search queries.

Ahrefs tells you EXACTLY how many backlinks you’ll need to rank on the first page of Google. This is an amazing feature of Ahrefs.

Both SEMrush and Ahrefs offer a bunch of other useful tools too, like reports that find broken links on your site.

Standout Features:

  • Keywords Explorer runs on a large database of more than 7 billion keywords, updated with fresh data every month.
  • Supported in over 171 countries.
  • They use clickstream data to refine our search volumes every month, ensuring they’re always up to date.
  • Click metrics for improving CTR
  • Extensive SERP overview
  • It also shows the estimated number of clicks for your keywords.
  • You get SEO metrics no other tool will show you: Return Rate, Clicks per search, % of clicks, % of paid clicks, and more.
  • 1,000+ keyword suggestions

You can get in-depth keyword data such as:

  • Latest Search volume, SERP & KD
  • Find keyword ideas for Google, YouTube, Bing, and more.
  • Choose a keyword from one of the 170+ countries
  • Show Traffic Potential, Top ranking result, KW Parent Topic.
  • Keyword Global volume and Trend with CPC
  • Suggest related keyword ideas for Terms that matches
  • Auto Suggest Questions based on Keyword

Get Free Trial: Use Ahrefs for your own website for free + Pay annually, get 2 months free with Lite, Standard, Advanced, and Agency Plan

Link: https://ahrefs.com/

Note: – Ahrefs is mostly known as for backlink analysis. But I have to say: it’s really a amazing keyword research tool. 

3 AnswerThePublic – best keyword research tools

Answer the public -: best keyword research tools
Answer the public -: best keyword research tools

Best for Finding question keywords and targeting People Also Ask in the SERP.

Answer the Public is a keyword generator that helps you to get the report with data to demonstrate the effectiveness of the campaign.

If you’re just getting started with SEO and keyword research, then this is a great tool to try, because you don’t even need to create an account to use it. Just type in your keyword and take a look at what comes up.

This application supports the United States, Australia, Afghanistan, and more regions. The free version of AnswerThePublic is a great resource for bloggers. However if you perform keyword search on a regular basis, then you’ll need their pro plan.

Standout Features:

  • This free keyword research tool for bloggers can find out 1500 PR keywords worldwide.
  • It is a free keyword tool that provides complete visualization of the data.
  • You can enter any word in the search textbox, and this application will automatically give content or article-related suggestions.
  • It many supports languages

You can get in-depth keyword data such as:

  • Optimize for long-tail key phrases
  • Search phrases by a preposition, Comparisons, Alphabetical, and Related searches
  • Alphabets – A to Z
  • Show searches as visualization and Data, Also Download as image.
  • All data is exportable to CSV

Get Free Trial: The free plan lets you search for 3 keywords every day

4 KWFinder – best keyword research tools

Kwfinder -: best keyword research tools
Kwfinder -: best keyword research tools

Best for keyword analysis.

KWFinder has a seamless interface, powerful features, and beautiful design, making it an excellent choice for beginner bloggers. 

The KWFinder platform makes it easy to find keywords with low SEO difficulty, along with a whole host of other useful features.

Standout Features:

  • The “Search by Domain” option is great if you want to get the keywords that your competitor ranks for.
  • It is one of the best keyword research tools that you can buy.
  • A unique and easy to navigate user interface
  • There are more than 50,000 locations and 40 languages to choose from.
  • Find keywords in any language target, anywhere
  • Choose options from the list of powerful keywords
  • Get precise statistics for keyword competition
  • In-depth SERP overview alongside a list of suggestions
  • Use filters to refine the list of keyword suggestions

You can get in-depth keyword data such as:

  • It offers an unique and easy to navigate user interface
  • Find keywords in any language target, anywhere
  • It uses filters to refine the list of keyword suggestions
  • Finding question-based SEO keywords
  • Autocomplete Keywords suggestion
  • Organic search Keywords using Domain
  • Get Keyword data of Trend, Highest Search volume, CPC, Keyword Difficulty

Get Free Trial: Start with a 10-day FREE trial where you’ll get 5 lookups per 24 hours, 25 related, and 10 competitor keywords per lookup.

  • Basic – $30 (freelancers and small businesses)
  • Premium – $40 (new startups and blogs)
  • Agency – $80 (eCommerce stores and heavy sites)

5 Google Keyword Planner -: free and best keyword research tools

Google keyword planner -: best keyword research tools
Google keyword planner -: best keyword research tools

Best for: Intermediate to advanced PPC keyword research and account insights.

Google Keyword Planner is a simple keyword tool option serving up a few basic features. Despite the lack of functionality, however, it’s one of the most accurate sources of keyword data on the market.

Average monthly searches, 30-day search trends, three month and year over year change, and competition (low, medium, high).

Standout features

  • Locate commercial keywords using “top of page” bid range
  • Accurate search volume directly from Google’s search engine
  • Best choice for business websites

Get Free: Google Keyword Planner is available for free.

How to use a Keyword Research Tool?

Here is how you can use a keyword research tool:

Step 1) Open any browser and visit any of the above-listed keyword research tool’s website. Now, Sign up if asked using your details

Step 2) Now, enter the Keyword you want to analyze in the search bar and hit the “Search” button

Step 3) It will show you the information about the Keyword like Search volume, SEO difficulty, paid difficulty, CPC, etc.

Step 4) You can also get other data about a keyword like Devices, Search trends, SERPs, etc.

Do you have any questions about choosing between these tools? Ask away in the comments!

I hope after reading this whole blog, you will able to find your best keyword research tools. If you have any question then go and massage me on Instagram. Follow bhi kar lena.

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5/5 - (4 votes)


  • After reading this article i am able to find my best keyword research tool.

    Thanks for sharing this wonderful article with us. Love from Patna.

  • […] 5 best and free keyword research tools. […]

  • Thanks for sharing. I read many of your blog posts, cool, your blog is very good.

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